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Ex IAS Vivek Atray
A mentor, advisor, and visiting professor, Vivek’s journey from governance to guidance proves that true success lies within.
- Content: Motivational stories
- Growth: 35% followers increase
- Impact: Cheerful, multi-dimensional lives
Problem faced
Faced significant challenges with stagnant growth and low engagement on social media. Despite having an impactful message and inspiring content, his posts failed to resonate with a broader audience, hindering his ability to expand his influence and connect meaningfully in the digital space.
Strategies
Designed a content calendar for consistent, targeted posting. Leveraged storytelling to create engaging and relatable content. Conducted audience analysis to optimize timing and content strategy. Developed scripts for videos and reels to maximize engagement and reach.
Outcome
These strategies resulted in an impressive 40% increase in engagement and a 35% growth in followers within just 2 months. This transformative growth significantly boosted his digital presence, allowing him to connect with a larger audience and amplify his influence across social media platforms.